Synchtank


63895 logoopk
  • 63895 logoopk
  • 63901 logoopkhorizontal
  • 64103 music.film 20macbook
  • 63907 featured 20tracks 20iphone
  • 63908 playlist 20page
  • 63902 rory 20bernard 20head 20shot
  • 63903 joel 20jordan 20head 20shot
  • 63904 chris 20cass 20head 20shot
Loading twitter feed

About

Synchtank is Software as a Service (SaaS) platform that rights owners and users of digital entertainment license to manage their assets, IP, metadata and royalties. Run as a subscription without CAPEX, Synchtank provides solutions that are flexible and tailored for each customer’s use cases and requirements. Synchtank also provides numerous ...

+ Show More

Contact

Publicist
Alexa Ennis
812-339-1195

Current News

  • 11/12/201911/12/2019

Synchtank Partners with Education Non-Profit Charity London Grid for Learning (LGfL), Offers Schools Software and Licensed Music Library

Entertainment software company Synchtank has partnered with London Grid for Learning (LGfL) and a prominent production library to provide high-quality music to students and teachers in London schools. Synchtank’s software will make it easy to surface licensed tracks for school activities, from assemblies and performances, to in-classroom listening and student presentations and videos. It will also guide students toward a better understanding of intellectual property rights.

“This...

Press

  • Performer Magazine, Feature story, 02/13/2020, Why Artists Should Care about Metadata and Asset Management Text | Attachment
  • Platform & Stream, Feature story, 02/21/2020, Synchtank Software Platform to Support Raedio Publishing’s New Business Venture Text
  • Record of the Day, Feature story, 11/05/2019, Enterprise-Strength Software for the Entertainment Business: Synchtank Brings Powerful Solutions to Large Companies Grappling with Metadata, Royalties, and Asset Management Text
  • Platform & Stream, Feature story, 11/05/2019, Synchtank Brings Powerful Solutions to Large Companies Grappling with Metadata, Royalties, Asset Management Text
  • + Show More

News

11/12/2019, Synchtank Partners with Education Non-Profit Charity London Grid for Learning (LGfL), Offers Schools Software and Licensed Music Library
11/12/201911/12/2019, Synchtank Partners with Education Non-Profit Charity London Grid for Learning (LGfL), Offers Schools Software and Licensed Music Library
Announcement
11/12/2019
Announcement
11/12/2019
Entertainment software company Synchtank has partnered with London Grid for Learning (LGfL) and a prominent production library to provide high-quality music to students and teachers in London schools. MORE» More»

Entertainment software company Synchtank has partnered with London Grid for Learning (LGfL) and a prominent production library to provide high-quality music to students and teachers in London schools. Synchtank’s software will make it easy to surface licensed tracks for school activities, from assemblies and performances, to in-classroom listening and student presentations and videos. It will also guide students toward a better understanding of intellectual property rights.

“This is an excellent way to make properly licensed music part of students’ educational experiences,” notes Chris Cass, Chief Business Officer of Synchtank. “Not only will they have hassle-free access to tracks right for a wide range of contexts, this partnership will help students see the importance of copyright and licensing.”

Educators and learners want to do the right thing--use music appropriately and do what’s best for creators--yet they often don’t have simple access to good tools and music. Synchtank wants to change that, concluding its first deal in the education space.

“LGfL is an excellent partner in this,” says Cass, “as they are focused on providing essential digital services and expert support to schools, including super-fast connectivity, support for cloud computing, and keeping children safe. Synchtank’s stable, well-designed software platform is a logical addition to their already robust offerings.”

“The ability to provide the same professional music database to our schools that is used across the world by television and film production companies is a major asset in our support for creativity across the curriculum,” Bob Usher, LGfL Content Manager explained. 

“We think the more young people understand how music licenses work, the easier it will be in the future for everyone involved to act responsibly and respect the value of an individual’s intellectual property, as students will likely continue to make content as adults,” states Cass. “We’re reaching them early on and showing them how easy it is to get licensing right if you have the correct tools. It’s a valuable lesson.”

 

About Synchtank
Synchtank is a Software as a Service (SaaS) platform that rights owners and users of digital entertainment license to manage their assets, IP, metadata and royalties. Developed since 2010 by a team experienced in broadcast, music, film, TV, metadata, payments and technology, Synchtank’s diverse range of clients include British Telecom TV and Sport, CD Baby, the National Education Network, Peer Music, Sony, Unilever, Universal, Vice Media, WarnerMedia and Warner Music Group. 

Synchtank’s catalog management and royalty accounting platforms are modular, require minimal IT involvement and are configured to meet core business-specified needs. Accessible through UI, API, bulk data imports and exports, Synchtank has enterprise grade security in off-premise digital storage, based on AWS with highly available and scalable server clusters. The royalty accounting platform is currently live across the globe, integrated with hundreds of PROs, has over 1,000 integration points for royalty inputs and runs many hundreds of millions of dollars through it per annum.

About London Grid for Learning
LGfL is a multi-award winning not for profit Charitable Trust, which aims to save schools money, keep children safe, tackle inequality, energise Teaching & Learning and enhance Wellbeing. It is a founder member of the National Education Network and providers super-fast fibre connectivity for over 3,000 schools. It is a centre of excellence for online safety, cybersecurity and provides support for special educational needs as well as large online portfolio of online learning resources.

Announcement
11/12/2019

11/05/2019, Enterprise-Strength Software for the Entertainment Business: Synchtank Brings Powerful Solutions to Large Companies Grappling with Metadata, Royalties, and Asset Management
11/05/201911/05/2019, Enterprise-Strength Software for the Entertainment Business: Synchtank Brings Powerful Solutions to Large Companies Grappling with Metadata, Royalties, and Asset Management
Announcement
11/05/2019
Announcement
11/05/2019
Synchtank has spent the past decade creating cloud-based software to tackle the specific needs of entertainment companies, untangling the threads of metadata and money. MORE» More»

Rights holders with large catalogs of entertainment assets face the daunting prospect of asset management, revenue maximization, and collecting fully on royalties, often measured in penny fractions. The scale is huge, the data messy, the payments complex. Rights users, on the other hand, face enormous compliance challenges when licensing content for use in production. Challenges that are further exacerbated by the ever-growing content landscape and the sheer volume of licenses required, pushing many major systems to breaking point.

Synchtank has spent the past decade creating cloud-based software to tackle the specific needs of entertainment companies, untangling the threads of metadata and money. Its customers are divided into supply-side cases (rights owners like record labels and music publishers) and demand-side cases (rights users such as studios, brands, broadcasters and networks). Whether the focus is sync pitching, royalty administration or compliance management, the platform supports the specialized workflows required in each case.

“Our customers are confronting the dilemma of build or buy,” says Synchtank CBO Chris Cass. “They may believe their problems or processes are unique, but they are often dealing with the same challenges as other companies in the entertainment space.” Synchtank finds these common bottlenecks and roadblocks, and has built a platform that eliminates them.

“As we work with clients, we help them see that the solutions they have been considering piecemeal--metadata matching, say--are already running on our platform,” explains Synchtank CEO Rory Bernard. “The flashy feature sets smaller startups offer are often just new names for old tech. We can do all that, and more. Synchtank offer comprehensive solutions with excellent reliability and security,” in an industry rife with vapourware.

Synchtank’s name speaks to its origins, though the company has morphed and grown considerably. When Joel Jordan founded the company, his main goal was maximizing his labels’ recording and publishing revenue by getting his catalog up online in an attractive format and finding efficient ways to reach music supervisors and showrunners. He decided to build his own way, and Synchtank was born.

The company has evolved rapidly in the decade that followed, expanding its solutions from sync into other key entertainment business processes. “When you work with huge catalogs, lots of issues come into play,” notes Bernard. “Most of your task as a software provider to a large entertainment company is to assure them that your service is reliable, your customer support is excellent, and that you have appropriate security protocols. These aspects are essential.”

As Synchtank turned from slick catalog presentation to a full-blown SaaS company, it attracted a notable customer base that helped define what the company developed next. “We sit down with a client and do a lot of diligence,” Cass says. “We’ll see what we can already provide, what is in the lab that we could accelerate. We see what we can build that can be used elsewhere.”

Today, Synchtank is used primarily for IP and metadata management integrated with rights clearance, royalty, and financial systems, by some of the biggest media companies in the world, including British Telecom TV and Sport, CD Baby, ClicknClear, peermusic, Sony, Unilever, Universal, Vice Media, WarnerMedia and Warner Music Group. Through its work with both rights owners and rights users, Synchtank is creating efficiencies for the entire music and entertainment ecosystem, helping all parties work together more cohesively.

Announcement
11/05/2019